Our Mission

Great business ideas exist across our UW System ecosystem. That’s the basis for the Ideadvance Seed Fund — a program combining early-stage grant funding with business mentoring to develop the innovative ideas and potential businesses from UW faculty, staff and student entrepreneurs.

This program funded by UW System, WEDC and administered by UW-Extension’s Center for Technology Commercialization, aims to empower entrepreneurs to focus on key go-to-market activities. No more sitting for hours crafting a business plan that won’t survive first contact with customers. Instead, the program gets you ‘out of the building’ to learn about your customer and business saving you time and money.

The Ideadvance Seed fund wants to support great ideas no matter the discipline of origin. From arts to engineering, we want to help you accelerate the learning on your business model. To get started, eligible applicants only need a great idea, some early research on their market opportunities and the drive to explore and learn about their business model. Let us help you prepare a competitive proposal. Contact the New Idea Concierge today.

Your Idea

You’ve been noodling this idea for some time. You think it’s an innovative solution, but how do you get it out there? It’s time to ask for feedback and refine your plan. Lucky you, because we’re here to help with just that. Using Lean Startup methodology, we help you evaluate risks, understand market opportunities and discover strategic paths to commercialization. Let us help you with your early idea and work to make it competitive for Ideadvance Seed Funding.

Your Seed Money

Is your brilliant idea ready to become a business? You’ll need some seed money to move the idea forward. That’s where our program can help. Ideadvance Grants help you search for a business model that creates, delivers and captures value for your idea.

Your Team

You’ll present your idea in a confidential and supportive environment where you can explore and refine the value of your idea with experienced business consultants and entrepreneurs. We have a dedicated New Idea Concierge who helps you find resources and navigate the initial funding process. With Ideadvance funding, you’ll also join a cohort of like-minded entrepreneurs that meets regularly to share successes, frustrations and best practices.

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