Ethusiasm, Experience, Professionalism

Idella Yamben, PhD, New Idea Concierge

Idella YambenYou will start the process by speaking with your New Idea Concierge. Idella will be your primary contact to prepare a competitive proposal, navigate the Lean Startup milestones, and to identify resources along the way. She is also the Program Manager for the Ideadvance Seed Fund. Idella can be reached at

Center for Technology Commercialization

Center for Technology CommercializationThe Center for Technology Commercialization (CTC) assists technology entrepreneurs from feasibility to funding. CTC consultants guide you through the funding process and organizational development of your business. Consultants are experts in Lean Startup and Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) federal funding. Visit their website.

Small Business Development Center

SBDCThe Wisconsin Small Business Development Center is a statewide network supporting entrepreneurs and business owners through no-cost, confidential consulting and educational programs. Local SBDC experts facilitate improvement and growth for small and emerging mid-size companies and help launch successful enterprises. Visit their website.